Britax

NEW ISOFLEX™ FLEXIBLE LOWER LATCH CONNECTION SYSTEM ON NEW BRITAX® PARKWAY® SGL

— BRITAX Parkway® SGL offers advanced protection to children and reduces risk of injury for others in vehicle —

A new belt-positioning booster seat from BRITAX® — the Parkway® SGL — introduces the ISOFLEXTM Flexible Lower LATCH Connection System. The ISOFLEX system secures the booster seat to the vehicle in seconds with only two clicks and a pull, which stabilizes it during a crash and prevents it from becoming a projectile when not in use. The Parkway SGL can be easily converted into a backless booster, and accommodates children 40 pounds and 38 inches up to 120 pounds and 63 inches.

In addition to the ISOFLEX system, the Parkway SGL is equipped with several other unique BRITAX safety features that offer children protection from all sides. When used with the seat back, True Side Impact Protection® — a combination of deep side walls and an adjustable head restraint lined with energy-absorbing EPS foam — works to transfer energy away from the child during a side impact crash to limit injury. Approximately one in four of all motor vehicle crashes that involve children occur from the side, and these crashes result in a significantly higher injury rate than front or rear crashes, according to the Children’s Hospital of Philadelphia. The SecureGuard™ Seat BRITAX Inc. Parkway SGL news release Page 2

Belt Anchor also helps prevent the child from sliding under the lap-belt portion of the safety belt (submarining) during impact, thus minimizing the risk of abdominal injury.

“While a belt-positioning booster is intended to keep children who have graduated from their harnessed safety seats safe, it also has potential to become a projectile when it’s not being used,” said Claudia Prager, product manager at BRITAX. “That’s why we developed the Parkway SGL with the ISOFLEX system, which secures the seat in the vehicle in seconds with two clicks and a pull to stabilize the seat in the event of a crash.”

Designed to help caregivers use the Parkway SGL correctly each and every time, the seat offers a number of comfort and ease-of-use features. High-density comfort foam provides an extra layer of padding to gently cushion the child and armrests help provide a secure fit and a comfortable place to rest tired arms. A quick-adjust mechanism easily adjusts the head restraint, while color-coded vehicle belt guides help caregivers correctly position the vehicle seat belt. Additionally, the seat features retractable cup holders to hold the child’s beverage or snacks and a removable cover for easy cleaning.

The Parkway SGL meets and exceeds all standards of compliance currently mandated by the Consumer Product Safety Commission for such substances as phthalates and lead content. It will be available in four fashions at independent and mass retailers in November 2010. Its suggested retail price is $149.99.