Wednesday, October 13, 2010

Toys"R"Us



Toys“R”Us, Inc. Celebrates the 60th Anniversary Of Trick-Or-Treat For UNICEF

Toys“R”Us, Inc. has partnered with the U.S. Fund for UNICEF to celebrate the 60th anniversary of Trick-or-Treat for UNICEF. This well-known campaign encourages youth in America to help children around the world by collecting donations during the Halloween season while gathering treats for themselves.

Toys“R”Us and Babies“R”Us stores will serve as destinations for kids and families across the country to obtain the iconic Trick-or-Treat for UNICEF collection boxes, available through October 30, while supplies last. In addition, customers can make monetary donations benefiting the U.S. Fund for UNICEF through October 30 at all “R”Us® locations nationwide and online at Toysrus.com/UNICEF. The dedicated microsite at Toysrus.com/UNICEF allows visitors to learn more about Trick-or-Treat for UNICEF and features tips to keep kids safe on Halloween.

Toys“R”Us will also offer trick-or-treaters across the country the opportunity to design their very own Trick-or-Treat for UNICEF box. On October 30, Toys“R”Us stores nationwide will hold the “Geoffrey’s Halloween Parade Featuring Crayola!” event. During this event and while supplies last, little ones can dress up in their Halloween costumes, get a spooky reusable bag, take part in festive activities around the store and decorate a special Trick-or-Treat for UNICEF collection box to coordinate with their costumes, so that their trick-or-treating experience is extra special this Halloween.

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